Tracking Super Bowl buzz online
If the preponderance of Web chatter is to be believed, ads for Budweiser and Audi generated the most buzz the day after the Super Bowl. This info comes via TNS Media Intelligence unit Cymfony, which tracks product mentions on blogs, message boards and social media. Game advertiser Victoria’s Secret received the […]
Popularity: 18% [?]
Review: Super Tuesday results defied easy conclusions
Although the TV networks were ready to use their roster of seasoned analysts, polling data and dazzling graphics to give viewers a complete story from Super Tuesday’s results, the returns themselves didn’t allow for “easy analysis,” according to this review of the coverage […]
Popularity: 17% [?]
Survey: 80M Americans watched TV programming online in ‘07
An estimated 80 million Americans, or 43% of the country’s online population, screened a prime-time TV show on the Web last year, according to a study by Solutions Research Group. Among the most-watched online programs are “Heroes,” “Grey’s Anatomy,” “Dancing With […]
Popularity: 17% [?]
Bud comes up big with ad viewers
Sunday night’s Super Bowl saw the coronation of a dynasty — Anheuser-Busch won “best-liked” honors in the influential USA TODAY Ad Meter ratings for the 10th year in a row. The ad featured a Dalmatian training a Clydesdale to try out for the […]
Popularity: 16% [?]
So I went to a Super Bowl Party at Scott’s house last night… man does this guy know how to do Super Bowl right! Sony HD projector beaming beautiful football images to a 100 inch screen in a completely dark room with 5.1 surround sound and most everyone sitting in all leather recliners with built-in […]
Popularity: 29% [?]
Canadians crossing border into U.S. prime time
Seeking new, scripted shows to fill the programming gap resulting from the writers strike, top broadcast TV networks reportedly are looking to program creators to the North to supply them with shows. “Canada is the next big thing,” one U.S. agent said. The […]
Popularity: 16% [?]
It’s the Super Bowl Edition!
E*Trade Financial has two Super Bowl commercials that will feature a baby talking on a Webcam about stocks and savings.
Super Bowl XLII to show off the lighter side of advertising
This year’s crop of Super Bowl ads promises to be the sunnier and sweeter than last year’s, […]
Popularity: 19% [?]
