Striking scribes could be back to work on Wednesday
Many striking movie and television writers are expected to be back on their sets on Wednesday, pending the outcome of a guild membership vote on Tuesday on a new three-year deal with the Alliance of Motion Pictures and Television Producers. The agreement reportedly gives writers 2% of whatever fee a TV show’s producer is paid to permit streaming of the program on the Web, with this condition kicking in starting in the final year of the contract. The New York Times,  The Wall Street Journal (free content),  Advertising Age

Yahoo! to rebuff Microsoft’s $44.6B buyout bid
Yahoo!’s board of directors has agreed to turn down Microsoft’s buyout bid, citing the $31-per-share offer as insufficient, sources report. San Francisco Chronicle,  The Washington Post/Associated Press 

David Shuster suspended by MSNBC for “pimped-out” remark
Cable network correspondent David Shuster was suspended from his duties by NBC News for suggesting on-air that Chelsea Clinton was being “pimped out” by her parents in the service of the presidential campaign of Sen. Hillary Clinton, D-N.Y. Broadcasting & Cable

Analysis: Political season drives up ad prices
Politicians are projected to spend about $3 billion on televised advertising during the current election cycle. This infusion of cash is benefiting local TV stations but is making a more competitive marketplace for non-political advertisers who are paying higher rates for air time. BusinessWeek

NBC wants Nielsen to move up 2009 February sweep
Nielsen Media Research should consider moving next year’s February sweep up a few weeks to avoid a possible disruption of the switch to all-digital broadcasts on Feb. 17, 2009, according to NBC. While ABC, CBS and Fox have not requested such a move, most are said to be in favor of the change. Mediaweek 

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